 Sweden is the largest of the Nordic countries in Northern Europe, with a population of about 9 million. It borders Norway and Finland and is connected to Denmark via the bridge of Öresund (Öresundsbron).
Sweden has a strong tradition of being an open, yet discreet country. Citizens sometimes appear to be quite reserved at first, but once they get to know who they are dealing with, they'll be as warm and friendly as you'd wish. Privacy is regarded as a key item and many visitors, for example mega-stars in various lines of trade, have many times realized that they mostly can walk the streets of the cities virtually undisturbed.
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